THE BEST OR THE MOST READ BOOK AWARD

Text topic: Awards and Prizes in Culture

Text author: Бојана Вукотић

This paper deals with the Most Read Book of the Year Award of the National Library of Serbia (1973-2004) that is the Best Book Award of the network of public libraries of Serbia (2005-2013). On several occasions since 1973 the fate of this award has been uncertain and in 2005 its frame significantly changed. The changes in the profile of the award provoked a strong reaction from the public. Every year, a question is raised as to the fate of this unique award and the reasons for its existence.